Hello! I'm Shari
I'm an Emmy nominated producer, professional writer and communications specialist. I have 20 years' experience in brand messaging, content creation, story selling and everything communications, marketing and even sales. I help businesses, industry leaders and nonprofits grow their visions into successful ventures.
How it all started...
Selling flowers....
I started my first business at 6 years old, selling flowers and small rocks that I found in my neighbors' yards and then I sold them back to my neighbors. It wasn't a great business plan, but I surprisingly made money. By the time I was 14 I had my own housecleaning business, several babysitting clients and I was also working part-time at a local restaurant.
Selling Health & Wellness ....
By 25, I had already helped an international alternative health doctor grow his practice and product line from $300k to over $1 million dollars. I went on to work more than 9 years for other international science-based health and wellness brands. I worked in sales, marketing, public relations and health education. I coordinated national educational programs that increased product sales by over 40%. I launched and pioneered several new brands that became best sellers in national chain health retailers and in the doctor only market. I worked with universities to do clinical trials on several alternative health products, that went on to shape the industry. I created high converting content for marketing and public relations. I spearheaded several campaigns that focused on purpose driven messaging rather than promotion driven. I focused on winning hearts and minds of our audiences. My successes eventually led me to becoming an executive in my industry, however at the same time the wellness industry was changing. By 2005 I decided to leave corporate wellness behind due to the investment firms, buying up the health and wellness brands I worked for, lacked the sincere loyalty to the science and the purpose-driven focus I was used to. I realized I didn't "fit" into this new culture. ​
Helping all kinds of purpose-driven dreamers...
In 2005 I started my own consulting business using the success strategies I had been using for the past 9 years in marketing, messaging, content creation, sales, public relations, and branding, but I also blended the powerful insights I gained from science and behavioral psychology. My unique methods helped business's trigger customers & prospects to shift their beliefs and behaviors towards my clients' brands. Which all of this resulted in brands growing their reputations, bottom lines and their place in their industry. I started working with New York Times best-selling authors, Olympic coaches, doctors, CEOs, founders, creatives and entrepreneurs. I helped numerous more companies and visionaries grow their businesses to 7 and 8 figures.
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I also had gained the unique insight and experience using my research to help my clients eliminate mental blocks, overcome fear and achieve goals. My work grew from not only growing businesses but growing happier and more fulfilled leaders and founders.
When everything changed...
In 2013 I lost my healthy 66-year-old mom unexpectedly to a fatal heart attack. The next year my 11-year-old son would go in the ICU and nearly die due to a complicated onset of the rarer genetic form of diabetes, Type 1 diabetes. A few years later I lost my healthy-never been sick dad unexpectedly to an infection. And during this time my business mentor and his wife both committed suicide. My grief and overwhelming stress paralyzed me as I tried to manage this avalanche of emotional events. Under the surface of my "I'm doing just fine" fake smile, I tried to process my grief and manage my new normal. I also slowly realized that all of these events were shifting my priorities, faith, desires and goals. My whole life perspective was completely evolving.
How I overcame and embraced joy & helping others even more...
It took time to finally emerge from my stress overload and learn how to live with my grief. I climbed out of these sad and stressful events not because they were less sad and stressful but because I finally realized I just had to "choose" to find happiness and to see hope despite what had happened. ​
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As a result, I realized we are all more than just our businesses, titles, and accomplishments, however, we all still have to make money to survive. These experiences helped me see that we can embrace both of these ideas, however we can find a more balanced and holistic way for them to co-exist. Instead of measuring our success in life only in money, we can also measure it in happiness and fulfillment, this "shift" "automatically" creates a richer and fuller life. A life that has deeper meaning and creates "whole life success". I decided to take this approach and what happened next triggered more than I ever imagined.
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I started making choices about how I spent my time and the kinds of projects I wanted to work on based on filling my happiness and fulfillment cups more. Seems like a simple decision. That ONE decision starting driving my actions and led to me becoming an Emmy Nominated Producer for my creative work on a PBS TV show, I helped several non-profits grow, I started my own urban flower farm in honor of my parents, I launched a Thanksgiving food drive where we fed over 800 people (3 car loads of food) the first year, I've even remodeled 3 houses and I've continued to help purpose-driven business owners, nonprofits, and industry experts, grow their brand, profits, visibility, big ideas and learn how to create their own "whole life success". If that wasn't enough, I'm excited that my son and I have launched a business and book together--one of my proudest projects ever!
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Helping and coaching entrepreneurs and non-profits to grow profitable, healthy and truly exceptional businesses, ideas and lives.
Today I live in Colorado with my husband of 22 years, my dog Remi, cat Leo, several chickens, and love being mom to my son. I love my urban flower farm, cooking and finding joy in my everyday life. My faith, family, fulfillment and finding joy are what guides me these days.
I love helping others on their entrepreneurial journey while growing my business and my life. My focus isn't just on helping clients make more money, it's about empowering them to grow as leaders, helping them find deeper meaning, a healthy balance between work and life while also helping them create a life of meaning and fulfillment.